Meet The Founder & Principal Consultant

Greg Sandler is the Founder and Managing Principal of GLNJ Group, a healthcare consultancy that partners with health systems, provider groups, and healthcare vendors to unlock new revenue streams, forge transformative partnerships, and innovate care delivery models.

With over 15 years of experience in business development and strategic growth across the healthcare ecosystem, Greg is known for his big-picture thinking, ability to align people and projects, and talent for building high-impact connections that drive measurable results. He’s equally respected for his follow-through—ensuring that initiatives move forward with clarity, purpose, and momentum.

Greg began his career in the direct-to-employer space as a benefits consultant. Early on, he partnered with Summit Medical Group—one of New Jersey’s most prestigious independent multi-specialty provider groups—and TPA MagnaCare to design and launch a self-insured health plan for employers in Central New Jersey. That formative experience revealed the powerful value proposition provider groups and health systems can offer when partnering directly with employers. Building on his benefits consulting background, Greg launched GLNJ Group to help healthcare organizations across the country develop these direct-to-employer strategies.

One of GLNJ Group’s early milestones was a collaboration with Montefiore Health System in New York. Greg partnered with the Population Health and Care Management team to design and launch a direct-to-employer program from the ground up. The initiative enabled Montefiore to deliver care directly to local businesses, universities, school districts, and government agencies—strengthening its presence in the community and diversifying its revenue. Greg also played a pivotal role in resolving a major payer dispute, leveraging these newly established employer partnerships to help restore in-network access for more than 60,000 commercially insured patients.

In addition to working with health systems, GLNJ Group partners with concierge medicine providers, medical groups, and other healthcare organizations that see the value in building direct relationships with employers.

Greg is also deeply committed to economic development. He collaborates with health systems and regional development organizations to ensure that employers investing in a community receive proactive, coordinated support from local healthcare providers. His mission is to align healthcare delivery with the employee health, insurance, and safety needs of local workforces—reinforcing the business case for regional investment and strengthening the link between local healthcare and economic growth.

“Greg doesn’t just understand healthcare—he understands how to make it work for employers, communities, and health systems alike.” — Regional Development Executive

What’s in a Name?
The name GLNJ reflects Greg’s core personal values. The letters represent the first initials of his family members, including his children—a daily reminder of the relationships that matter most. “NJ” also honors the company’s roots in New Jersey, where GLNJ Group is proudly based.